Initiated: 22 October 2025
1. Our Commitment to Privacy
AgriBrandCo (“we”, “us”, “our”) is committed to protecting the privacy of your personal information. We operate in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This Privacy Policy outlines how we collect, use, store, and disclose your personal information in connection with our website (https://agribrandco.com.au/) and the provision of our employer branding services.
2. What Information We Collect
We may collect and hold personal information that is reasonably necessary for our business functions. The types of information we collect depend on our relationship with you:
- For Website Visitors & General Enquiries:
- Identity Data: Your name.
- Contact Data: Your email address, phone number, and business/company name.
- Enquiry Data: Information you provide in your message when you use our contact form or email us directly.
- For Clients & Prospective Clients:
- Identity & Contact Data: Name, job title, email address, phone number, and business address.
- Financial Data: Bank or payment details for invoicing and service engagement.
- Project Data: Any information you provide as part of a project, which may include business information or feedback.
- For Newsletter/Blog Subscribers:
- Your name and email address.
- Technical & Usage Data (Non-Personal):
- We use cookies and analytics tools (like Google Analytics) to collect information about your visit, such as your IP address, browser type, pages viewed, and the time and date of your visit. This data is typically anonymised and used to improve our website experience.
3. How We Collect Your Information
We collect personal information in the following ways:
- Directly from you: When you fill out our contact form, subscribe to our blog, email us, or engage us for our services.
- Automatically: When you browse our website, we may use cookies and/or similar technologies to collect technical data.
4. How We Use Your Information
We use your personal information for the following purposes:
- To respond to your enquiries about our services.
- To provide you with our employer branding services, including Employee Value Proposition (EVP) development, brand strategy, and creative execution.
- To manage our client relationships, including for invoicing and account management.
- To send you our blog, newsletters, or other marketing communications that you have consented to receive.
- To analyse website traffic and user behaviour to improve our website, services, and marketing.
- To comply with our legal and regulatory obligations.
5. Disclosure of Your Information
We do not sell, trade, or rent your personal information to third parties.
We may disclose your personal information in the following limited circumstances:
- To Third-Party Service Providers: We may share information with trusted third parties who assist us in operating our website, conducting our business, or servicing you (e.g., CRM software, email marketing platforms, web hosting). These parties are contractually bound to keep your information confidential and secure.
- For Legal Reasons: If required by law, court order, or a government agency.
- With Your Consent: For any other purpose disclosed to you at the time of collection.
6. Data Security and Retention
We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. This includes using SSL encryption for our website, secure servers, and internal access controls.
However, no method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.
We will only retain your personal information for as long as is necessary for the purposes set out in this policy, or as required by law.
7. Cookies and Tracking
Our website may use “cookies” to enhance your experience. You can choose to accept or decline cookies via your web browser settings. If you decline cookies, you may not be able to take full advantage of our website.
8. Your Rights: Access and Correction
You have the right to request access to the personal information we hold about you and to request its correction if you believe it is inaccurate, out-of-date, or incomplete. To make a request, please contact us using the details below. We may need to verify your identity before processing your request.
9. Third-Party Links
Our website (including our blog) may contain links to other websites. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to read their privacy policies before providing any personal information.
10. Making a Complaint
If you believe we have breached the Australian Privacy Principles or have a complaint about our handling of your personal information, please contact us at the details below. We will investigate your complaint and respond to you in writing.
11. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with an updated “Last Updated” date (or “Initiated” date for the first version). We encourage you to review this policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us.