Ag-Tech & Innovation
Ag-Tech & Innovation
About Us
Agri Brand Co. is Australia’s only employer branding specialist dedicated exclusively to agriculture.
About Us
Agri Brand Co. specialises in EVP development, employer branding, and recruitment marketing exclusively for Australian agriculture.
Combining time spent on stations, feedlots, and in research labs, with recruitment know how — from building large seasonal workforces to executive recruitment for ASX-listed agribusinesses — we know what motivates candidates, what challenges employers face, and how to bridge the gap with brands that resonate.
We uncover what makes you unique, defining your Employee Value Proposition with evidence, then activating it through bold branding and recruitment marketing that inspires and resonates in the world of agriculture.
Industries We Serve
Agriculture is diverse and so are the sectors we support. From broadacre to beef, cotton, to aquaculture, dairy to bees, we understand the diversity of the industry. From frontline to boardroom, we know the ecosystems that drive Australian agribusiness.
Founder’s Note
— Ric Fleming, Founder
Our Values
Bold
We disrupt the status quo. We push boundaries, challenge norms. We think creatively, design with intent and influence through authenticity.
Grounded
Rooted in agriculture. Practical in approach. Always authentic, always relevant.
Professional
Integrity is non-negotiable. We communicate with clarity, deliver with precision, and never compromise on quality.
Purposeful
Everything we do is designed to deliver impact. Strategies with intent, stories with meaning, outcomes that last.
Human
We listen first. Lead with empathy. Relationships are the heartbeat of our work — people first, always.